Tag Archives: writers

Neuroscience Hack #2-Writing That Hooks Readers

Brain Experiment

If you’ve ever watched an Olympic sporting event like the floor routine in gymnastics, you might have seen shots of athletes preparing to compete. They stand to the side, eyes closed, twisting their bodies around in odd ways. You know what they’re doing. They’re envisioning their routine, imagining the jumps, the turns, the tucks. The same thing happening to those athlete’s brains as they pre-visualize their routines occurs inside readers’ minds when they read. Provided, that is, an author uses a few key neuroscience tricks when they write.

Surviving the Creative Wilderness—Attitude is Everything

Forest Night Sky

Countless talented artists wander into the creative forest with good intentions and never make it out again.  They get lost, hit that moment of doubt and despair, give up, and die.  The thing is, getting lost is a hazard of living a creative life.  In some ways, getting lost really is inevitable, because the creative path is not well-travelled.  I’d argue that if you’re doing things right as an artist, you’re blazing a new trail through the deepest, darkest woods of your own psyche.