Science

Neuroscience Hack #2-Writing That Hooks Readers

Brain Experiment

If you’ve ever watched an Olympic sporting event like the floor routine in gymnastics, you might have seen shots of athletes preparing to compete. They stand to the side, eyes closed, twisting their bodies around in odd ways. You know what they’re doing. They’re envisioning their routine, imagining the jumps, the turns, the tucks. The same thing happening to those athlete’s brains as they pre-visualize their routines occurs inside readers’ minds when they read. Provided, that is, an author uses a few key neuroscience tricks when they write.

Writing That Hooks Readers – Neuroscience Hack #1

Amazing Stories 1948

Regardless of the quality of the actual story being told, the writing can either engage us or bore us. Understanding the neuroscience of reading can help you grab readers by the brain and engage them more effectively.